Singapore Media Academy

The Singapore Media Academy (SMA) (Chinese: 新加坡传媒学院), a wholly owned subsidiary of MediaCorp, is a media continuing education and training (CET) centre for creative industries. Incorporated in November 2005, the Academy offers training, educational and consultancy services to address the needs of the local and regional media industries.

Singapore Media Academy
TV interview practice with newscaster Otelli Edwards (right) during a media training workshop at the Singapore Media Academy
1 Stars Avenue Singapore
EstablishedNovember 2005

Continuing Education and Training (CET) Centre

The Singapore Media Academy was appointed by the Singapore Workforce Development Agency (WDA) in October 2008 as a media continuing education and training (CET) centre to offer workforce skills qualifications (WSQ) training under the Creative Industries WSQ (CI WSQ) framework, which was developed to address manpower and training needs of the media industry in Singapore.[1]

The Academy currently has a campus at Mediacorp Campus.[2]


  1. Cheryl Lim; Ca-Mie De Souza (29 November 2008). "New media education & training centre to set up for working adults". Channel NewsAsia. Retrieved 8 April 2011.
  2. "WDA and Singapore Media Academy unveil new CET facility to train media professionals". Singapore Workforce Development Agency. 18 November 2009. Archived from the original on 13 March 2012. Retrieved 8 April 2011.
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