Rakuten TV

Rakuten TV is a video-on-demand (VOD) streaming service, offering movies and TV series for subscription, rental and purchase. Rakuten TV's catalogue includes content from studios around the world including Warner Bros., Disney, Sony Pictures Entertainment and Twentieth Century Fox Home Entertainment, local distributors, and independent labels, being the smallest and least known service among its competitors.

Rakuten TV
IndustryElectronic commerce
FounderJacinto Roca, Josep Mitjà
Area served
Key people
Jacinto Roca (CEO)
Josep Mitjà (COO)
Nikhil Deora (CSO)
Miquel Barba (CTO)
ProductsVideo on demand films and tv series
Number of employees
WebsiteRakuten TV
Rakuten Sports

Rakuten TV's content can be streamed to most devices, offering a similar service as Netflix and other streaming services,.[1][2][3][4]

The company is headquartered in Barcelona and currently operates in twelve countries around Europe; Spain, UK, France, Germany, Italy, Finland, Austria, Ireland, Belgium, Netherlands, Luxembourg, Portugal and Switzerland.


In June 2012, Rakuten, the world's third largest e-commerce company, acquired the company previously known as Wuaki.tv.[5] In July 2017, Wuaki.tv changed its name to Rakuten TV. Rakuten took over the user base from TalkTalk TV Store (previously Blinkbox) including migration of user purchased titles, in June 2018.

Rakuten Sports

On 11 June 2019, Rakuten announced the launch of Rakuten Sports, a new live streaming and video on demand (VOD) sports entertainment platform to expand and deliver sports content to several countries around the world, after eleven countries across the Europe. Starts 14 June, sports fans around the world will able to watch J.League football matches for free.[note 1] Sports fans also can watch the original series Iniesta TV, which follows the international soccer star Andrés Iniesta who plays for the Rakuten Group’s J.League soccer club, Vissel Kobe. In addition to football, Rakuten Sports plans to add to its offerings by introducing basketball, table tennis and other sports in the future. Going forward, the sports entertainment platform also plans to introduce new user engagement capabilities that will allow global sports fans to interact with the content while communicating with other sports fans in new, innovative ways. Rakuten aims to contribute to the further empowerment of the global sports community by distributing sports-based content that appeals to fans around the world.[6]

On November 2019, Rakuten Sports provides the subscription streaming coverage of Davis Cup for two seasons 2019 and 2020, also as the part of main sponsorship, starting from the 2019 finals.[7]


  1. J-league matches on Rakuten Sports are not available to watch in Japan, the Balkan countries, Brunei, Canada, China, Hong Kong, Korea, Macau, Middle East & North Africa, Mongolia, Thailand, and the United States.


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