Paradise, Nevada

Paradise is an unincorporated town[2] and census-designated place (CDP) in Clark County, Nevada, United States, adjacent to the city of Las Vegas. The population was 231,858 as of 2017.[3] As an unincorporated town, it is governed by the Clark County Commission with input from the Paradise Town Advisory Board. Paradise was formed on December 8, 1950.

Paradise, Nevada
The Las Vegas Strip, largely located within Paradise
Location of Paradise in Clark County, Nevada
U.S. Census Map
Location within Nevada
Location within the United States
Coordinates: 36°4′55″N 115°7′29″W
CountryUnited States
FoundedDecember 8, 1950 (1950-12-08)
  Total46.7 sq mi (121 km2)
  Land46.7 sq mi (121 km2)
  Water0.0 sq mi (0 km2)
2,057 ft (627 m)
  Density4,777/sq mi (1,844/km2)
Time zoneUTC−08:00 (PST)
  Summer (DST)UTC−07:00 (PDT)
Area code(s)702 and 725
FIPS code32-54600
GNIS feature ID0845094
Major airportLAS
Interstate HighwaysI-15, I-215, I-515
Other major highwaysUS 93, US 95, SR 171, SR 604
WebsiteParadise Town Advisory Board

Paradise contains McCarran International Airport; the University of Nevada, Las Vegas (UNLV); and most of the Las Vegas Strip. Paradise contains most tourist attractions in the Las Vegas area, excluding downtown. Despite this, the name Paradise remains relatively unknown because all of the ZIP Codes serving Paradise are assigned the default place name "Las Vegas".


The southern part of the Las Vegas Valley was referred to as Paradise Valley as early as 1910, owing to a high water table that made the land particularly fertile for farming.[4][5] County commissioners established a Paradise school district in 1914.[6]

In 1950, mayor Ernie Cragin of Las Vegas sought to annex the Las Vegas Strip, which was unincorporated territory, in order to expand the city's tax base to fund his ambitious building agenda and pay down the city's rising debt.[7] A group of casino executives, led by Gus Greenbaum of the Flamingo, lobbied the county commissioners for town status, which would prevent the city from annexing the land without the commission's approval.[7] The commission voted to create the unincorporated town of Paradise on December 8, 1950.[8][9] The town encompassed a strip one mile wide and four miles long, from the southern city limits of Las Vegas to just south of the Flamingo.[9] The town board initially consisted of five casino managers, chaired by Greenbaum.[9][10]

A month after its establishment, the town was expanded to include the residential areas of Paradise Valley, giving it a total area of 54 square miles (140 km2).[10] Months later, however, it was reported that county officials had determined that the town had not been properly established, because the petition for the town's formation had an insufficient number of signatures and because it had violated a state law forbidding formation of a town spanning multiple school districts.[11] On August 20, 1951, county commissioners accepted petitions to create two new towns covering the area of the putative town.[12] Town "A" of Paradise included the areas that lay within a Las Vegas school district, extending from the city limits to a point one mile south, while Town "B" included the areas within the Paradise school district.[11]

In 1953, Town A was renamed as Winchester, and Town B became known simply as Paradise.[13]

In 1975, Nevada enacted a law that would have incorporated Paradise (along with Sunrise Manor and Winchester) into the City of Las Vegas.[14] Before it could take effect, however, the bill was struck down as unconstitutional by the Nevada Supreme Court.[15][16]


According to the United States Census Bureau, the census-designated place (CDP) of Paradise (which may not coincide exactly with the town boundaries) has a total area of 46.7 square miles (121 km2), all of it land.

The official town boundaries are bordered by Desert Inn Road to the north, Nellis Boulevard to the east, Sunset Road to the south and Decatur Boulevard to the west. There is a southern finger between Bermuda Road and Eastern Avenue south to Silverado Ranch Boulevard. South of Russell Road, the eastern border stair steps on a rough 45 degree angle toward the corner of Eastern and Robindale Road. And there is an additional finger surrounding Interstate 215 east to St. Rose Parkway.[17]


Historical population

At the census of 2010,[19] there were 223,167 people residing in Paradise. The racial makeup was 59.8% White, 8.9% African American, 0.8% Native American, 9.5% Asian, 1.0% Pacific Islander, and 5.5% from two or more races. Hispanic or Latino races made up 31.2% of the population, and 46.3% of the population was non-Hispanic White.

As of the census[20] of 2000, there were 186,070 people, 77,209 households, and 43,314 families residing in the CDP. The population density was 3,947.3 people per square mile (1,524.0/km2). There were 85,398 housing units at an average density of 1,811.6 per square mile (699.5/km2). The racial makeup of the CDP was 72.51% White, 6.59% African American, 0.77% Native American, 6.52% Asian, 0.59% Pacific Islander, 8.37% from other races, and 4.65% from two or more races. Hispanic or Latino of any race were 23.47% of the population.

There were 77,209 households out of which 24.6% had children under the age of 18 living with them, 39.7% were married couples living together, 10.5% had a female householder with no husband present, and 43.9% were non-families. 31.9% of all households were made up of individuals and 7.5% had someone living alone who was 65 years of age or older. The average household size was 2.39 and the average family size was 3.04.

In the CDP, the population was spread out with 21.2% under the age of 18, 10.8% from 18 to 24, 33.3% from 25 to 44, 23.6% from 45 to 64, and 11.1% who were 65 years of age or older. The median age was 35 years. For every 100 females, there were 109.1 males. For every 100 females age 18 and over, there were 110.0 males.

The median income for a household in the CDP was $39,376, and the median income for a family was $46,578. Males had a median income of $31,412 versus $25,898 for females. The per capita income for the CDP was $21,258. 11.8% of the population and 8.1% of families were below the poverty line. 15.3% of those under the age of 18 and 7.6% of those 65 and older are living below the poverty line.

At about 225,000 people, if Paradise were to be an incorporated city it would be the fourth or fifth largest city in the state, after Las Vegas (585,000), Henderson (260,000), and North Las Vegas (229,000); Reno has a population of about 225,000.



The Clark County School District serves Paradise as well as all of Clark County. The township is home to the University of Nevada, Las Vegas.[3]


Paradise is home to Las Vegas's first major league sports team, the Vegas Golden Knights of the National Hockey League (NHL), which began play in the 2017–18 season at T-Mobile Arena. The number of major professional sports teams will grow to two in 2020 when Allegiant Stadium will feature the relocated Raiders of the National Football League (NFL), along with the UNLV Rebels football program. The Las Vegas Aces of the WNBA started playing at Mandalay Bay Events Center in 2018.

Also, since 2004, the Las Vegas Summer League, organized by the National Basketball Association (NBA), is played in the Thomas & Mack Center and in the Cox Pavilion.

See also


  1. "Paradise, Nevada (NV) profile: population, maps, real estate, averages, homes, statistics, relocation, travel, jobs, hospitals, schools, crime, moving, houses, news, sex offenders". Retrieved 11 January 2018.
  2. "Paradise Town Board".
  3. "Paradise, NV | Data USA". (in canon). Retrieved 2019-05-24.CS1 maint: unrecognized language (link)
  4. F. Andrew Taylor (August 3, 2010). "Origin of many Clark County township names is a mystery". Anthem View. Las Vegas via NewsBank.
  5. "Paradise Valley well named". Las Vegas Age. May 28, 1910.
  6. "County board met Monday". Las Vegas Age. November 7, 1914.
  7. Moehring, Eugene P. (2000). Resort City in the Sunbelt: Las Vegas, 1930-2000. University of Nevada Press. p. 87. ISBN 0-87417-356-6.
  8. Steve Kanigher (July 18, 2003). "Las Vegas: Bright lights, but not a big city". Las Vegas Sun. Retrieved 2017-10-28.
  9. "Luxury hotel 'Strip' in Clark becomes town". Reno Gazette-Journal. December 11, 1950 via
  10. "New boundary for Paradise". Reno Gazette-Journal. January 16, 1951 via
  11. John Hoggatt (April 27, 1951). "Paradise revealed as town that never was". Las Vegas Review-Journal. p. 3.
  12. "New town 'richest' in state". Las Vegas Review-Journal. August 21, 1951. p. 1.
  13. "Rich new Nevada town of Winchester founded". Reno Gazette-Journal. October 8, 1953 via
  14. "Clark consolidation bill signed". Nevada State Journal. Reno, NV. AP. May 22, 1975.   via (subscription required)
  15. Michael Mishak (May 24, 2009). "Why consolidating city and county governments isn't a silver bullet for waste". Las Vegas Sun. Retrieved 2015-07-12.
  16. County of Clark v. City of Las Vegas, 550 P.2d 779 (Nev. 1976).
  17. "Paradise Map" (PDF). Retrieved September 4, 2019.
  18. "Census of Population and Housing (1790-2000)". United States Census Bureau. Retrieved 2010-07-17.
  19. "American FactFinder". United States Census Bureau. Retrieved 2008-01-31.
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