McDonald's Canada

McDonald's Restaurants of Canada, Limited (French: Les Restaurants McDonald's du Canada Limitée) is the Canadian master franchise of the fast food restaurant chain McDonald's, owned by the American parent McDonald's Corporation. One of Canada's largest fast-food restaurant chains, the franchise sells food items, including hamburgers, chicken, French fries and soft drinks all across the country. McDonald's is known for its high fat and calorie foods, but it also has alternatives such as salads, juice and milk. McDonald's was previously Canada's largest food service operator before being overtaken by Tim Hortons in 2005.[1] The slogans used in Canada are "i'm lovin' it" English and "c'est ça que j'm" in French.

McDonald's Restaurants of Canada, Limited
Subsidiary
IndustryRestaurant
GenreFast food
FoundedRichmond, British Columbia, Canada (1967)
Headquarters1 McDonald's Place, ,
Number of locations
1,400
Area served
Canada
Key people
George Cohon - Founder
John Betts, President
Jacques Mignault, Chief Operating Officer
ServicesMaster franchise
Number of employees
85,000
ParentMcDonald's
Websitemcdonalds.ca

McDonald's Canadian operations are based in Don Mills in North York, Toronto. The current McDonald's Canada President is John Betts.

History

The company was founded by Chicago-born George Cohon. The first store opened in 1967 as the Western Canadian franchisee and operated with the U.S. operations. Cohon was the Eastern Canadian franchise and opened his store in 1968 on Oxford Street West in London, Ontario.[2] In 1971, Cohon merged the two operations to one national operation. Cohon was responsible for developing the eastern Canadian franchises. The first McDonald's restaurant in Canada was opened on June 1, 1967 in Richmond, British Columbia, by western franchise owners.[3] It was also the first McDonald's restaurant outside of the United States. As of 2014, McDonald's Canada had 1,400 stores (including Walmart Canada locations) in Canada, and more than 85,000 Canadian employees.

There are McDonald's restaurants in all of the provinces and territories with the exception of Nunavut. The flagship location opened in 2013 near the Yonge-Dundas Square in Toronto.

In 2019, McDonald's Canada donated 50 cents from every medium, large and extra large coffee purchased at these locations, all day long. Last year's event raised more than $10,000 for the Alzheimer Society of Hastings-Prince Edward.[4] In September of that year, McDonald's Canada observed its third annual McDelivery Night.[5]

Products


Executives

As of August 2017:

  • George A. Cohon, O.C., O.Ont., B.Sc., J.D., Ph.D. (Hon.), Founder
  • John Betts, President
  • Jeff Kroll, Senior Vice President, Restaurant Support Officer
  • Shelly Hansen, Chief Operating Officer
  • Stephanie Hardman, Senior Vice President, People Resources, and Chief People Officer
  • Jeff McLean, Senior Vice President and Chief Financial Officer
  • Antoinette Benoit, Senior Vice President, Chief Marketing Officer

Criticisms and controversies

McDonald's Canada faced severe criticism for its use and alleged abuse of the Temporary Foreign Workers Program (TFWP). Several of its franchises are under federal investigation for abuse of Filipino workers brought into Canada under the TFWP. After a public outcry, McDonald's Canada stated that it would undertake a comprehensive review of its use of TFWP.[6] In a conference call to the franchisees about the program, McDonald's Canada CEO John Betts stated: "the fact of the matter is we are a big bad company corporate you know, bad company. And these poor maligned employees, are who they are ... This has been an attack on our brand ... This is an attack on our people. It's bullshit." He pointed out that he has spoken with Employment Minister Jason Kenney, and the minister fully understands McDonald's Canada's concerns.[7] Following this and other similar controversies, the government halted the TFWP for the entire restaurant industry.

See also

References

  1. "Wendy's confirms Tim Hortons IPO by March". Ottawa Business Journal. 2005-12-01. Archived from the original on 2006-06-29.
  2. "Our History". McDonald's Canada. Retrieved 2017-08-12.
  3. William-Ross, Lindsay (June 21, 2017). "McDonald's re-opens first Canadian location in Richmond with a modern rebuild and fun look back to 1967". Daily Hive. Archived from the original on June 23, 2017. Retrieved November 10, 2019.
  4. Alzheimer Society kicks off annual coffee break campaign Retrieved 1 October 2019
  5. McDonald's marks McDelivery Night In with exclusive merchandise Retrieved 1 October 2019
  6. "McDonald's accused of favouring foreign workers". CBC. 2014. Retrieved 2014-03-23.
  7. "McDonald's Canada CEO calls foreign worker controversy 'bullshit'". CBC. 2014. Retrieved 2014-03-23.
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