List of Unilever brands

This is a list of brands owned by Anglo-Dutch multinational company Unilever.


These brands have annual sales of one billion euros or more:[1]

Food and beverages

  • Alsa – desserts and syrups
  • Amino – dehydrated soup (Poland)
  • Amora – French mayonnaise and dressings
  • Annapurna – salt and wheat flour (India)
  • Aromat – seasoning (South Africa, Sweden, Switzerland)
  • Ben & Jerry's – ice cream
  • Brother Phillips Cigars
  • Best Foods – mayonnaise, sandwich spreads, peanut butter and salad dressings
  • Bovril – beef extract
  • Breyers – ice cream
  • Brooke Bond – tea
  • Bruinstant coffee (India)
  • Brummel & Brown – margarine
  • Buavita – fruit juice, ice cream (Indonesia, acquired from Ultrajaya)
  • Bushell's – tea (Australia, New Zealand)
  • Calvé – sauces, ketchup, mustard, mayonnaise, peanut butter
  • Chicken Tonight – wet sauces range (excluding the United Kingdom and Ireland)
  • Choysa – tea, marketed mainly in Australia and New Zealand
  • Colman's – mustard, condiments, packet sauces, OK Fruity Sauce
  • ConimexAsian spices (Netherlands)
  • Continental – side dishes
  • Darko (Дарко) – ice cream (Bulgaria)
  • Fanaco – mayonnaise, mustard, ketchup (Argentina and for export to Latin America)
  • Fruc – ketchup, mayonnaise and condiments
  • Fudgsicle
  • Grom – gelato (Italy)
  • Heartbrand – ice cream (umbrella logo)
  • Hellmann'smayonnaise
  • Jawara – hot sauce (Indonesia)
  • Jif – lemon and lime juice
  • Joko – tea (South Africa)
  • Kecap Bangosoya sauce in Indonesia
  • Kissan – ketchups, squashes and jams (India and Pakistan)
  • Klondike – ice cream sandwiches
  • Knorr (Knorr-Suiza in Argentina, Royco in Indonesia, Continental in Australia) – sauces, stock cubes, ready-meals, meal kits, ready-soups, frozen food range
  • Lady's Choice – mayonnaise, peanut butter and sandwich spreads (Philippines, Malaysia)
  • Lan-Choo – tea (Australia/New Zealand)
  • Lao Cai – seasoning
  • Lipton – tea
  • Lipton Ice Tea – ready-to-drink tea (partnership with PepsiCo)
  • Salsa Lizano – Costa Rican condiment
  • Lyons – tea (Ireland)
  • Maille – French mustard
  • Maizena – cornstarch
  • Marmite – yeast extract spread (except in Australia and New Zealand, called Our Mate)
  • Mãe Terra – Brazilian natural and organic food business
  • McCollins – tea (Peru)
  • Paddle Pop – ice cream (Australia, Indonesia, Malaysia [incorporated with Wall's], discontinued in the Philippines)
  • Pfanni – Bavarian potato mixes
  • PG Tips – tea (UK / USA / Canada)
  • Popsicle – frozen treats
  • Pot Noodle – cup noodle
  • Pukka Herbs – herbal tea
  • Pure Leaf – bottled tea
  • Rani – fruit juice (Middle East, acquired from Aujan Industries)
  • Red Rose Tea – tea (Canada)
  • Red Red – ready meals
  • Robertson's – spices/seasoning (South Africa)
  • Royco – stock cubes, non-MSG stock (only in Indonesia)
  • Prep Co – ready meals
  • Saga – tea (Poland)
  • Sariwangi – tea (Indonesia)
  • Scottish Blend – tea
  • Sealtest – milk products
  • Sir Kensington's – Ketchup, Mustard, Mayonnaise, Ranch, Vinaigrettes (US, Canada)
  • Slott's – mustard (Sweden)
  • Streets – ice cream (Australia/New Zealand)
  • Sunce (Sun) – mayonnaise (Serbia, North Macedonia, Bosnia and Herzegovina, Montenegro), brand now discontinued, Sunce factory now produces Unilever brand Knorr mayonnaise
  • T2 – premium Australian tea
  • Talenti – gelato
  • Tazo – premium tea
  • The Vegetarian Butcher – Vegetarian and Vegan products
  • Telma – breakfast cereal (Israel)
  • Tortex – ketchup (Poland)
  • Turun sinappi – mustard (Finland/Sweden)
  • Unilever Food Solutions – professional markets (food service)
  • Unox – soups, smoked sausages
  • Weis – frozen fruit desserts, ice cream

Ice cream

Unilever is the world's biggest ice cream manufacturer, with an annual turnover of €5 billion.[2] With the exception of its U.S. brands Popsicle, Klondike, Talenti gelato, Breyers and Ben & Jerry's, the bulk of the company's ice cream business falls under its "Heartbrand" brand umbrella, so called because of the brand's heart-shaped logo. Unilever currently operates eleven ice cream factories in Europe; the biggest include factories at Hellendoorn in The Netherlands, Heppenheim in Germany, Caivano in Italy, Saint-Dizier in France, Gloucester in the United Kingdom and Santa Iria de Azóia in Portugal.[3]

The Heartbrand was launched in 1998 (and slightly modified in 2003) as an effort to increase international brand awareness and promote cross-border synergies in manufacturing and marketing ("centralisation"). It is present in more than 40 countries.[2] Although the logo is common worldwide, each country retained the local brand name so as to keep the familiarity built over the years, one notable exception being Hungary where the previous Eskimo brand was replaced with Algida in 2003.

In 2005, Israeli food conglomerate Strauss, whose ice cream brand is a joint venture between Strauss and Unilever and marketed under the Heartbrand logo, received special permission from Unilever to export its brand of ice cream, Glidat Strauss to the United States because of the strict kosher certification the products in Israel have. Under terms of the agreement, Strauss ice cream and krembo may be sold only in kosher supermarkets and import shops. It is distributed in North America by Dairy Delight, a subsidiary of Norman's Dairy.

Prior to the heart logo, each country could choose its own logo, although the most common one consisted of a blue circle with the local brand's name over a background of red and white stripes; the second most common old logo, used by Wall's in the UK and other countries, was a yellow logo with Wall's in blue text.

Unilever generally manufactures the same ice cream with the same names, with rare occasions of regional availability, under different brands. Some of these ice creams include Carte D'Or, Cornetto, Magnum, Solero, Twister, Choc Ice, Super Split, Fat Frog, Feast, Brunch and Viennetta.

In addition, a Dutch-based ice cream parlour franchise called Swirl's has been in operation since 1994, and adopted the Heartbrand logo in 2001 following its acquisition by Unilever that same year. There are Swirl's stores in the Netherlands, UK, Ireland, Spain, Portugal, Germany, India, Indonesia and Israel, which sell ice cream products corresponding to each country's Heartbrand sub-brand. Belgium formerly had a single Swirl's store at Kinepolis Antwerpen in Antwerp which closed in August 2018.

Partial list of national brands variants of the Heartbrand

Many of these sub-brands were previously independent local ice cream vendors while others were introduced into the country by Unilever.

AlgidaItaly, Albania, Bosnia and Herzegovina, Bulgaria, Croatia, Cyprus, Czech Republic, Greece, Hungary, Kazakhstan, Kosovo, Malta, North Macedonia, Poland, Romania, Russia, Serbia, Slovakia, Slovenia, Turkey (as ALGİDA)
BreslerBolivia, Chile
CargillsSri Lanka
EskimoAustria, Croatia, Norway
GB GlaceNorway, Sweden
Glidat StraussIsrael, United States
Good HumorCanada, United States
HBRepublic of Ireland, Northern Ireland
Helados La FuenteColombia
HolandaCentral America, Mexico
IngmanFinland, Latvia, Lithuania, Estonia
Kwality Wall'sIndia, Bhutan, Brunei, Nepal, Sri Lanka
MikoFrance, Morocco, Egypt (ميكو)
OlaBelgium, Luxembourg, Netherlands, South Africa
OláCape Verde, Macau, Portugal
SelectaComoros, Philippines, Tanzania
StreetsAustralia, New Zealand
Swedish GlaceA non-dairy soya based Heartbrand product sold in Britain and Ireland
Tio RicoVenezuela
TofuLineA non-dairy soya based Heartbrand product sold in Sweden and Finland
Wall's/和路雪Cambodia, China, Great Britain, Hong Kong, Indonesia, Laos, Malaysia, Pakistan, Singapore, Taiwan, Thailand, Vietnam
Wall's HBNorthern Ireland

Home care and beauty & personal care brands

  • All laundry detergent (except the United States)
  • Ala – laundry detergent (Argentina and North/Northeast Brazil)
  • Andrelon
  • Aviance – cosmetics
  • Axe deodorant, shower gel, body spray (Lynx in the UK, Ireland and Australia)
  • Ayush (India)
  • Baba (East Europe)
  • Badedas – shower gels
  • Biotex – laundry detergent
  • Block & White – whitening lotion (Philippines)
  • Breeze – laundry detergent (Philippines [discontinued in 2002 and reintroduced in 2013], Singapore, Malaysia and Thailand)
  • Brilhante – laundry detergent (Brazil)
  • Brisk – hair-styling products for men (Southeast Asia, North America)
  • Brylcreem – hair-styling products for men
  • Caress – soap
  • Cif – cleaning products (Jif in Australia, New Zealand and the Middle East)
  • Citra – women's hand and body lotion, beauty soap, and scrubs (Indonesia, Thailand, Malaysia and the Middle East)
  • Clear (Linic in Portugal, Ultrex in Greece) – anti-dandruff, scalp care shampoo and conditioner (China, Southeast Asia, Australia, Romania, Pakistan, Poland, South Africa, Hungary, United States, Canada, Latin America)
  • Clinic – dandruff shampoo
  • Close-Up – toothpaste
  • Coccolino – softener (Hungary, Italy, Croatia, Poland, Romania)
  • Comfort – fabric softener
  • Cream Silk – conditioner (Philippines)
  • Dimension (Southeast Asia, South Asia, Middle East, North America, South America)
  • Dollar Shave Club – razors and other personal grooming products direct to consumer by mail (United States)[5]
  • Domestos (Vim in Bangladesh, Canada, India, Pakistan and Vietnam; Domex in the Philippines, India, Pakistan and Sri Lanka) – bleach (Australia, Bulgaria, Czech Republic, France, Germany, Hungary, Indonesia, Israel, Italy, Poland, Romania, Russia, South Africa, Spain, Turkey and the United Kingdom)
  • Dove – skin care, hair care, and deodorant
  • Dove Spa
  • Dr. Kaufmann – sulfur soap (Philippines)
  • Dusch Das – shower gels and deodorants (Germany)
  • Eskinol – women's facial wash and cleanser (Philippines)
  • Fair & Lovely skin lightening product (available in India, Malaysia, Indonesia, Singapore, Brunei and Timor Leste)
  • Fissan – foot powder (Philippines) / baby skin care products (South Africa)
  • FDS – skin care range
  • Gessy (Brazil) – soap
  • Glorix (Netherlands)
  • Good Morning – soap (Egypt)
  • Impulse – deodorant and body spray
  • Ioma – premium skin care range
  • Lakmé – cosmetics
  • Lever 2000 – soap
  • Lifebuoy – soap (discontinued in the Philippines in 2008)
  • Living Proof: Prestige Hair Care Brand
  • Linic – dandruff shampoo (Portugal)
  • Love Beauty & Planet - vegan hair and body care
  • Lux – women's soap, shower gel, and lotions (Caress in the United States)
  • Lysoform – home care (Italy)
  • Master – men's facial wash and cleanser (Philippines)
  • Matey – children's bubble bath
  • Mentadent – toothpaste[6][7] (except for North America)
  • Minerva – laundry and dishwasher detergents (Brazil)
  • Mist – soap (Egypt)
  • Neutral – laundry detergent
  • Noxzema – skin care range
  • Omo (Australia, Switzerland, Liechtenstein, South Africa, Norway, Brazil and Chile) – laundry detergent
  • Organics – shampoo and conditioner
  • Pears Transparent Soap
  • Pepsodent – dental (outside of the United States) (P/S in Vietnam)
  • Persil (Malaysia, Singapore, Ireland, United Kingdom, France, New Zealand) (OMO in Vietnam)
  • Pond's - beauty lotion, anti-aging,beauty cleansing foam, lightning toner and lightning cream
  • Prodent – toothpaste
  • Pukka tea
  • Quix – dishwashing liquid (Chile)
  • Q-Tips – cotton swabs
  • Radox – shower gels and bubble bath
  • Regenerate – toothpaste
  • Rexona (Degree in the United States and Canada; Sure in the United Kingdom, Ireland and India; Shield in South Africa; Rexena in Japan) – deodorant
  • Rin  – laundry detergent (India)
  • Rinso (except the United States)
  • Robijn – softener
  • Seventh Generation – home and personal care products including bobble
  • Signal – toothpaste
  • Simple – skin and body care range
  • Skip – laundry detergent
  • SR – toothpaste
  • St Ives – hand and body care
  • Suave – personal care (United States, Canada, Mexico, Brazil and Argentina)
  • Sun – dishwasher detergent
  • Sunlight (discontinued in the Philippines in 1998 as laundry detergent and reintroduced in 2015 as dishwashing liquid)
  • Sunsilk (Sedal in Spanish-speaking Latin American countries, Seda in Brazil, Elidor in Turkey; Hazeline in China) – shampoo and conditioner (discontinued in the United States and Canada in 2007)
  • Surf – laundry detergent (worldwide) and fabric conditioner (Philippines only) (DERO in Romania and Vietnam)
  • Surf Excel – laundry detergent (India, Pakistan, Bangladesh and Sri Lanka)
  • Swan Soap (defunct)
  • Tatcha – Luxury skin care brand acquired on June 10, 2019 for close to $500 million dollars
  • Thermasilk – shampoo and conditioner
  • Tholl – skin care
  • TIGI – shampoo and conditioner for hair salons[8][9]
  • Timotei – shampoo and conditioner
  • Toni & Guy – hair care range
  • TRESemmé – hair care range (Argentina, Australia, Brazil, Canada, Chile, Denmark, Finland, India, Indonesia, Mexico, Norway, New Zealand, Philippines, South Africa, Spain, Sweden, Thailand, the United Kingdom and the United States)
  • Vaseline – body lotion, shower gel, deodorant (Vasenol in Portugal, Brazil, Italy, Spain and Mexico)
  • Vibrance – shampoo and conditioner
  • Vinólia – soap (Brazil)
  • Viso – laundry detergent (Vietnam and Indonesia)
  • Wheel (India)
  • White Beauty skin lightening cream
  • Williams – men's care
  • VO5 – hair care/styling (except the United States)
  • Xedex
  • zendium – toothpaste
  • Zhonghua – toothpaste
  • Zwitsal – baby care range (Netherlands and Indonesia)[10]
  • Unilever Professional – professional markets (home and personal care)

Source: [11]


  1. 2008 Annual Report and Accounts Archived 2010-01-02 at the Wayback Machine pp. 5–6.
  2. "Unilever Heartbrand". Unilever. Archived from the original on 2006-11-23. Retrieved 2006-09-08.
  3. "Unilever Company Profile". Ice Cream Park. Retrieved 2015-11-05.
  4. "Nestle steps up ice-cream war with Unilever by buying Dreyer's". The Independent. 18 June 2002. Retrieved 27 July 2018.
  5. "Dollar Shave Club just sold for $1 billion to Unilever". 2016-07-20.
  6. "Our brands Mentadent". Unilever. Retrieved 13 July 2017.
  7. "Mentadent". Unilever. Retrieved 13 July 2017.
  8. "Unilever Completes TIGI Acquisition". GCI Magazine. 14 April 2009.
  9. "TIGI consumer site". Archived from the original on 2010-06-19.
  10. "Over Zwitsal".
  11. "Brands in action | Unilever Global".
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