Landmark Cinemas

Landmark Cinemas is the second-largest movie theatre chain in Canada (after Cineplex Entertainment), it is owned by Kinepolis Group. Through its operating subsidiary, Landmark Cinemas Canada LP, the chain operates 45 theatres with 317 screens [2] primarily in Ontario, Central, and Western Canada; its holdings include much of the former Empire Theatres chain, which it acquired in late 2013, and selected Famous Players locations divested in its purchase by Cineplex Entertainment. The chain was founded in May 7, 1965, and is based in Calgary, Alberta.

Landmark Cinemas of Canada Inc.
Subsidiary
IndustryMovie theatres
FoundedMay 7, 1965 [1]
Headquarters
Number of locations
45 [2]
Area served
Ontario, Central & Western Canada & the Yukon Territory
Key people
Bill Walker, CEO
OwnerKinepolis Group
Number of employees
approx. 2500
SubsidiariesLandmark Cinemas Canada LP
Websitelandmarkcinemas.com

History

Landmark Cinemas' first major expansion took place in 1984, when it purchased most of the Alberta and British Columbia assets of Canadian Odeon Theatres as part of that chain's merger into Cineplex Odeon Corporation, now Cineplex Entertainment.

In late 2013, Landmark Cinemas announced the purchase of 23 theatres in Ontario and Western Canada from Empire Theatres. It later added the Kanata and Whitby locations that were to be sold to Cineplex Entertainment, plus Ottawa's World Exchange Plaza.[3] This transaction made Landmark the second-largest cinema chain in Canada with 54 locations and 359 screens. The sale also included five IMAX screens in Calgary, Kitchener, Whitby, Kingston and Ottawa's Kanata location,[4] and three Empire Extra screens in Calgary, Waterloo, and Ottawa's Orleans location.[5][6] Empire promotional offers such as Reel Deal Tuesdays and University/College Student Combo were carried over by Landmark, but only some locations offer these discounts.

Empire Theatres in Ontario and Western Canada closed on October 31, 2013 after the evening shows which also closed Empire Theatres permanently. The sale closed on October 31, 2013 and on November 1, 2013, the theatres reopened as Landmark Cinemas.[7] Branding name changes occurred in late 2013 at the former Empire Theatres locations. Landmark Cinemas only operated the World Exchange Plaza theatre on a management contract for only two months in late 2013, from November 1 to December 31 when its lease expired.[8][9]

In September 2017, Landmark announced its sale to the Belgian exhibitor Kinepolis for $123 million, pending regulatory approval.[10][11] On December 8, 2017 Landmark announced the completion of the sale to Kinepolis Group.[12]

Operations

Reserve Recline Relax

Reserve Recline Relax is a premium theatre offering available at no additional charge at seven Landmark Cinemas locations, with another four locations announced. Seats are reserved in advance and consist of larger, sofa-like chairs comparable to Cineplex VIP Cinemas, though without the legal drinking age requirement or alcohol service. To make room for these seats, theatres now have 60% fewer seats.[13]

Premium screens

Landmark Cinemas features ten premium large format screens. These require an additional cost compared to a regular admission and offer reserved seating.

  • The company currently operates five digital IMAX screens. One is in Calgary, Alberta (Country Hills) and four are in Ontario at the Kingston, Kitchener, Kanata and Whitby locations. All of these were previously owned by Empire Theatres and, with the exception of Kingston, were in turn previously owned by AMC Theatres (Kanata and Whitby) or Famous Players (SilverCity in Calgary and Kitchener).
  • Extra Experience, formerly known as Empire Extra, is a large screen theatre concept debuted by Empire Theatres and acquired by Landmark. This technology is available at four locations: Calgary (Shawnessy), Orleans, Waterloo and Winnipeg (Grant Park 8). The technology was installed by Empire, with the exception of the Winnipeg location, where Landmark installed the technology in May 2015 and premiered Pitch Perfect 2 on Extra.[14] These theatres use a Barco 2K projector, a custom-designed 7.1 surround sound system and faux leather seats.[15]
  • Xtreme is available exclusively at the West Kelowna, BC location. It is a Landmark Cinemas brand similar to the Extra Experience, but in lieu of Extra's 7.1 surround sound, Xtreme uses Barco Auro 11.1 surround sound.

Locations

Theatre name City Format Former owner Premium Large Format

British Columbia

Showcase 5Campbell RiverTraditionalCaprice Showcase TheatresN/A
RialtoCourtenayTraditional?N/A
ColumbiaCranbrookTraditional?N/A
Centre CinemaDawson CreekTraditional?N/A
Aurora Cinema CentreFort St. JohnTraditional?N/A
ParamountKamloopsTraditionalFamous PlayersN/A
Grand 10KelownaStadiumCaprice Showcase TheatresN/A
Avalon Cinema CentreNanaimoStadium?N/A
Landmark 10New WestminsterStadiumN/AN/A
Landmark 7PentictonStadium?N/A
ParamountPort AlberniTraditionalFamous PlayersN/A
GuildfordSurreySilverCityNational General Cinemas, Famous Players, Empire TheatresN/A
University 4VictoriaTraditionalFamous Players, Empire TheatresN/A
Capitol EncoreWest KelownaTraditionalCaprice Showcase TheatresN/A
Landmark 8 & XtremeWest KelownaStadium?Landmark Xtreme

Saskatchewan

AuroraReginaStadium?N/A
Brighton GateSaskatoonStadium?N/A
TowerYorktonTraditional?N/A

Manitoba

Capitol 9BrandonStadiumEmpire TheatresN/A
GarrySelkirkTraditional?N/A
Southland 5WinklerTraditionalEmpire TheatresN/A
Towne 8WinnipegTraditionalCineplex OdeonN/A
Grant Park 8WinnipegStadiumNational General Cinemas, Cineplex Odeon, Empire TheatresN/A

Yukon

Qwanlin MallWhitehorseTraditional?N/A
Yukon Cinema CentreWhitehorseTraditional?N/A

Alberta

RoxyAirdrieTraditional?N/A
OasisBrooksTraditional?N/A
Country HillsCalgarySilverCityFamous Players, Empire TheatresDigital IMAX
ShawnessyCalgaryColiseumFamous Players, Empire TheatresExtra Experience
CardiumDrayton ValleyTraditional?N/A
City CentreEdmontonTraditionalCineplex Odeon, Empire TheatresN/A
NovaEdsonTraditional?N/A
Landmark SixFort McMurrayTraditionalMay TheatresN/A
Spruce GroveSpruce GroveTraditionalMagic Lantern Theatres, Empire TheatresN/A
St. Albert St. Albert TraditionalN/AN/A
Sylvan LakeSylvan LakeTraditional?N/A

Ontario

BoltonBoltonContemporaryEmpire TheatresN/A
Jackson SquareHamiltonContemporaryFamous Players, Empire TheatresN/A
KingstonKingstonContemporaryEmpire TheatresDigital IMAX
KitchenerKitchenerSilverCityFamous Players, Empire TheatresDigital IMAX
KanataOttawaAMC TheatresAMC Theatres, Empire TheatresDigital IMAX
LondonLondonTraditionalFamous Players, Empire TheatresN/A
OrleansOttawaContemporaryEmpire TheatresExtra Experience
Pen CentreSt. CatharinesSilverCityFamous Players, Empire TheatresN/A
WaterlooWaterlooContemporaryEmpire TheatresExtra Experience
WhitbyWhitbyAMC TheatresAMC Theatres, Empire TheatresDigital IMAX

Former theatres

Theatre name City Format Former owner

Alberta

Gaiety TheatreGrande PrairieTraditional?
Globe TheatreCalgaryTraditionalCineplex Odeon
Jan CinemaGrande PrairieTraditional?
Jasper Cinema CentreEdmontonTraditionalCineplex Odeon
Landmark 10 ClareviewEdmontonTraditionalCineplex Odeon, Empire Theatres
Lyric TheatreGrande PrairieTraditional?
Prairie Cinema CentreGrande PrairieTraditional?
Towne Cinema CentreEdmontonTraditionalMay Theatres
Wapiti Drive-InGrande PrairieDrive-In?

British Columbia

Armond TheatreCranbrookTraditionalFamous Players
Bay TheatreNanaimoTraditionalFamous Players
Coronet TheatrePrince GeorgeTraditionalFamous Players
Crest TheatreDawson CreekTraditional?
EsplanadeNorth VancouverTraditionalFamous Players, Empire Theatres
Galaxy TheatreCampbell RiverTraditional?
Grand 6 CinemasAbbotsfordTraditionalCineplex Odeon
Lido TheatreFort St. JohnTraditional?
Mission TheatreMissionTraditional?
Paramount TheatreChilliwackTraditionalFamous Players
Paramount TheatreKelownaTraditionalFamous Players
Penmar Cinema CentrePentictonTraditional?
Royal TheatreTrailTraditional?
Towne CinemaVernonTraditionalFamous Players
Towne Cinema CentreAbbotsfordTraditional?
Vic TheatreVictoriaTraditionalCineplex Odeon
Westbank Drive-InWest KelownaDrive-in?

Manitoba

Globe TheatreWinnipegTraditionalFamous Players

Ontario

Landmark Cinemas Square OneMississaugaTraditionalCineplex Odeon, Empire Theatres
World Exchange PlazaOttawaTraditionalCineplex Odeon, Empire Theatres

Saskatchewan

C & H Drive-InLloydminsterDrive-In?
Cinema 6 Drive-InReginaDrive-InCineplex Odeon
Roxy TheatreSaskatoonTraditionalCineplex Odeon
Soo TheatreWeyburnTraditional

References

  1. "About Us". Landmarkcinemas.com. Retrieved 2013-06-28.
  2. https://www.landmarkcinemas.com/about/
  3. http://www.competitionbureau.gc.ca/eic/site/cb-bc.nsf/eng/03617.html
  4. "IMAX Movies Combo". Landmark Cinemas. Retrieved 2016-06-16.
  5. "Empire Company Announces Sale of Empire Theatres". Canada Newswire. CNW Group. June 27, 2013. Retrieved July 13, 2013.
  6. "Landmark Cinemas of Canada Announces Acquisition of Twenty Empire Theatres". MMD Newswire. Mass Media Distribution. June 27, 2013. Archived from the original on July 1, 2013. Retrieved July 13, 2013.
  7. "Archived copy". Archived from the original on 2013-10-31. Retrieved 2013-10-31.CS1 maint: archived copy as title (link)
  8. https://ottawacitizen.com/Cinema+chain+taking+over+World+Exchange+theatre+hopes+keep+open/9084663/story.html
  9. https://ottawacitizen.com/Last+movie+shown+Landmark+World+Exchange/9312756/story.html
  10. https://triwest.ca/kinepolis-group-nv-reaches-agreement-to-purchase-landmark-cinemas-canada-lp/
  11. "Landmark Cinemas chain sold to Belgian firm for $123M". Canadian Press. 2017-09-18. Retrieved 2017-10-09.
  12. https://www.newswire.ca/news-releases/kinepolis-group-nv-completes-acquisition-of-landmark-cinemas-canada-lp-662850303.html
  13. "Recliner Seats". Landmark Cinemas. Retrieved September 9, 2017.
  14. "Pitch, Please - Win Passes to Pitch Perfect 2". 103.1 Virgin Radio Winnipeg. Retrieved March 5, 2016.
  15. Charlebois, Brieanna. "Tell Us About Us Comment".
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