It Pays to Advertise (1919 film)

It Pays to Advertise is a 1919 American silent drama film directed by Donald Crisp and written by Elmer Blaney Harris based upon a play of the same name by Roi Cooper Megrue and Walter C. Hackett. The film stars Bryant Washburn, Lois Wilson, Frank Currier, Walter Hiers, Clarence Geldart, and Julia Faye. The film was released on November 23, 1919, by Paramount Pictures.[1][2] It is not known whether the film currently survives,[3] and it may be a lost film.[4]

It Pays to Advertise
Lois Wilson (center) and Bryant Washburn
in It Pays to Advertise
Directed byDonald Crisp
Produced byJesse L. Lasky
Screenplay byElmer Blaney Harris
Based onIt Pays to Advertise
by Roi Cooper Megrue and Walter C. Hackett
StarringBryant Washburn
Lois Wilson
Frank Currier
Walter Hiers
Clarence Geldart
Julia Faye
CinematographyCharles Edgar Schoenbaum
Production
company
Distributed byParamount Pictures
Release date
  • November 23, 1919 (1919-11-23)
Running time
50 minutes
CountryUnited States
LanguageSilent (English intertitles)

The film was remade in 1931.

Plot

As described in a film magazine,[5] Rodney Martin (Washburn) graduates from college with a splendid education and is surprised to find himself absolutely unprepared for a business career. However, business strangely attracts him, possible because of Mary Grayson (Wilson), his father's secretary, whom he thinks is the most proper thing in women. Since she is a businesswoman, he reasons that he must prove himself a business man. He decks out an office before he decides what line of business he will follow. A friend suggests the soap business. He straight away begins an advertising campaign that works wonders. However, the bills, when they arrive, overcome him and he faces disaster. His father comes to the rescue by appointing him and advertising man in his organization, so all ends as it should.

Cast

References

  1. "It-Pays-to-Advertise - Trailer - Cast - Showtimes - NYTimes.com". nytimes.com. Retrieved 17 January 2015.
  2. "It Pays to Advertise". afi.com. Retrieved 17 January 2015.
  3. Progressive Silent Film List: It Pays to Advertise at silentera.com
  4. The Library of Congress American Silent Feature Film Survival Catalog: It Pays to Advertise
  5. "Reviews: It Pays to Advertise". Exhibitors Herald. New York City: Exhibitors Herald Company. 9 (24): 81. December 6, 1919.
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