Consumer Electronics Show
CES (formerly an acronym for Consumer Electronics Show) is an annual trade show organized by the Consumer Technology Association (CTA). Held in January at the Las Vegas Convention Center in Las Vegas, Nevada, United States, the event typically hosts presentations of new products and technologies in the consumer electronics industry.
Attendees at CES 2016
|Venue||Las Vegas Convention Center|
|Location(s)||Las Vegas, Nevada, U.S.|
|Inaugurated||June 24, 1967|
|Most recent||January 8, 2019|
|Organized by||Consumer Technology Association|
The first CES was held in June 1967 in New York City. It was a spinoff from the Chicago Music Show, which, until then, had served as the main event for exhibiting consumer electronics. The event had 17,500 attenders and over 100 exhibitors; the kickoff speaker was Motorola chairman Bob Galvin. From 1978 to 1994, CES was held twice each year: once in January in Las Vegas known for Winter Consumer Electronics Show (WCES) and once in June in Chicago, known as Summer Consumer Electronics Show (SCES).
The winter show was successfully held in Las Vegas in 1995 as planned. However, since the summer Chicago shows were beginning to lose popularity, the organizers decided to experiment by having the show travel around to different cities starting in 1995 with a planned show in Philadelphia at the Pennsylvania Convention Center. However, the inaugural E3 gaming show was scheduled to be held on the West Coast in May and proved a source of increasing competition, causing the Philadelphia Summer CES show to be cancelled. The 1996 Winter show was again held in Las Vegas in January, followed by a Summer show this time in Orlando, Florida, however only a fraction of the traditional exhibitors participated. Again, the 1997 Winter show in Las Vegas was very successful. The next "Summer" show was scheduled to be held in conjunction with Spring COMDEX in Atlanta, however when only two dozen-or-so exhibitors signed on, the CES portion of the show was cancelled.
In 1998, the show changed to a once-a-year format with Las Vegas as the location. In Las Vegas, the show is one of the largest (the other being CONEXPO-CON/AGG), taking up to 18 days to set up, run and break down.
The first CES was held in New York City from June 24 to 28, 1967. The 200 exhibitors attracted 17,500 attendees to the Hilton and Americana hotels over those four days. On view: the latest pocket radios and TVs with integrated circuits.
Philips unveiled the first-ever home VCR, the N1500 videocassette recorder. Until that point, VCRs cost upward of $50,000 and were used mainly by TV stations, but the Philips model with a built-in tuner was just $900.
Winter CES held January 7–9 in Chicago, at the Conrad Hilton Hotel. Per the show guide, it included video (with television receivers and video systems panels), audio (including CB radio, radio, audio compacts, audio components, and tape equipment panels), and calculator and watch areas, considered separate component conferences. Speakers included the FTC's Joan Bernstein on "The Warranty Law -- Its Status and Impact," and the FCC's Richard M. Smith on "Regulating Citizens' Band Radios."
Summer CES held June 13–16 also in Chicago, at McCormick Place.
Winter CES held January in Las Vegas. Atari 400 and 800 computers introduced.
Summer CES held June 3–6 in Chicago, at McCormick Place. Features (per the show guide) included personal communications, retail advertising, promotion and store layout, exports, video, audio, auto sound/telephone sales, and a large series of retail sales and sales management breakouts.
Major announcements during this edition were:
Microsoft demonstrated a preview version of Windows XP Media Center Edition at CES 2002.
The Blu-ray Group held at the January 2004 CES the first US press conference to promote the Blu-ray Disc format.
The 2005 CES was from January 6 to 9, 2005, in Las Vegas, Nevada, at the Las Vegas Convention Center. The event started off with a twist when the main keynote address by Microsoft chairman Bill Gates went wrong, as his demonstration of Windows Media Center resulted in a Blue Screen of Death, much to the amusement of the onlookers. Samsung showed off a 102-inch (2.6 m) plasma television.
The 2006 exhibition took place on January 5–8, 2006, at the Las Vegas Convention Center, the Sands Convention Center, the Alexis Park Hotel and the Las Vegas Hilton Hotel. HDTV was a central theme in the Bill Gates keynote as well as many of the other manufacturer's speeches. The standards competition between HD DVD and Blu-ray Disc was conspicuous, with some of the first HD movie releases and first HD players being announced at the show. Philips showed a rollable display prototype whose screen can retain an image for several months without electricity. Hillcrest Labs won the "Best Of Innovations" award in the video accessories category for software and hardware that allows a television to be controlled with natural gestures. Attendance was over 150,000 individuals in 1.67 million net square feet of space, making it the largest electronics event in the United States.
In a break from recent tradition, the 2007 CES exhibition did not begin on a Thursday, nor span a weekend. It ran from Monday to Thursday on January 8–11, 2007. The venues also changed slightly, with the high-performance audio and home theater expo moving from the Alexis Park venue to The Venetian. The remaining venues were the same as previous years: the Las Vegas Convention Center was the center of events, with the adjacent Las Vegas Hilton, and the Sands Expo and Convention Center hosting satellite exhibitions.
The location for the main keynotes was the other major change for 2007. Previously held at the Las Vegas Hilton's Main Theater, they staged for the first time at The Palazzo Ballroom in The Venetian. Bill Gates gave his ninth pre-show keynote address on the Sunday evening. The opening keynote was presented by Gary Shapiro (President/CEO of the Consumer Electronics Association, which hosts the event), with Ed Zander, Chairman/CEO of Motorola. Other keynote speakers scheduled included Robert Iger from The Walt Disney Company, Michael Dell, founder of Dell Inc., and Leslie Moonves of CBS.
The 2008 exhibition was from January 7 to 10, 2008, in Las Vegas with 141,150 attendees. Bill Gates gave the keynote speech, in which he formally announced his retirement from his day-to-day duties at Microsoft. Along with the announcement, he presented a lengthy comedy skit on what his last day with Microsoft would be like, complete with cameos from celebrities including Jay-Z, Steven Spielberg, Barack Obama, Hillary Clinton and many others.
Panasonic attracted much attention by releasing a 150" Plasma TV, as well as a 50" TV as thin as 0.46 in. (11.6 mm).
The 2009 exhibition, held January 7–10, 2009, returned to the previous Thursday–Sunday schedule, and attracted 113,085 attendees. Among more than 2,700 exhibiting companies were approximately 300 first-time exhibitors.
The game show Jeopardy! filmed one episode from the celebrity series and the 2009 Tournament of Champions on a new set at the Sony booth. The set was moved to their main studio at Sony Pictures Studios in Culver City, California, starting with the show's 26th season through the 29th season.
CES 2009 suffered 22 percent or more attendance drop, which was attributed to the global financial crisis.
Highlights include the Intel Infoscape, which is run on the Intel Core i7 processor. One computer ran two 7-foot (2.1 m) screens, displaying 576 cubes hooked up to 20,000 info sources, including 20 live video feeds. Visitors would touch one of the cubes, and an infobox displaying that content would come forward. One journalist explained, "The graphics on the giant screens were a tons of fun to move around with their uncanny quickness and smooth motion, and the whole thing felt super responsive, Giving us a peek into the future, it seemed a lot like that computer screen in the movie Minority Report. It was the most spectacular demo we saw at CES 2010." Equally impressive, Parrot presented the 1st prototype of Parrot AR.Drone, a remote-controlled flying toy which streams video via wi-fi to an iPhone.
Many tablets were introduced in 2011's show, such as the Motorola Xoom tablet, winning Best of Show, which runs Android Honeycomb. Many 4G phones were also unveiled at the show, including the LG Revolution, Samsung Infuse 4G, HTC Thunderbolt, Sony Ericsson Xperia Arc, Motorola CLIQ 2, Motorola Droid Bionic, and Motorola Atrix 4G. In a push towards mobile devices, Microsoft demonstrated an early version of the next release of the Windows operating system, running on ARM-based devices.
3D TVs were introduced by many giants, such as Mitsubishi's 92-inch model of its 2011 lineup of theater-sized 3D Home Cinema TVs. Toshiba also unveiled its Glasses Free 4K 3D TV prototype. Samsung announced the Plasma 3D HD TV series named D8000 and LG introduced the LED 3D TV of its Infinia Nano series.
The 2012 exhibition was held from January 8 to 13, 2012. Microsoft released an official statement saying that CES 2012 will be Microsoft’s last appearance at the event. The show organizers claimed that 153,000 people attended the 2012 show, a 2% increase from the previous year and a new all-time attendance record. Intel was caught falsifying a demo of their new Ivy Bridge processors. AMD demonstrated their new Trinity APUs.
AMTC was demonstrating this ‘Tier-2’ CE products (‘middleware’) featuring the Inview Technology platform. Inview claimed that its low processing and memory footprint means connected TV capabilities are available at low-cost, as the software is provided royalty free. Parrot presented the "world's most advanced headphones" the Parrot ZIK By Starck.
This was also the first year in which the Photo Marketing Association held its annual trade show in conjunction with CES, with the PMA show branded as PMA@CES.
The 2013 International CES, instead of starting on Thursday went from Tuesday to Friday, January 8–11, 2013, in the Las Vegas Convention Center, Las Vegas, Nevada, United States. Over 3,000 exhibitors showcased a wide range of innovative products this year. CES 2013 was known for what was billed as an insane opening by Qualcomm. This year the categories include 3D, Accessories, Audio, Automotive Electronics, Embedded Technology, Lifestyle Electronics, Wireless & Wireless Devices to name a few. 2013 International CES however was not necessarily being noted for announcing the newest products, but getting a lot of press for the fundamental changes about to hit the digital world; such as motion detection sensors, the driverless cars and digital home safety and technology.
Major announcements during this edition were:
- Samsung unveils multi-view TVs and Flexible OLED Display Youm
- Sony announced Sony Xperia Z smartphone, and Samsung Announced Galaxy S2 plus smartphone.
- Sony announces TRILUMINOS quantum dot display technology.
- Qualcomm unveils Snapdragon 600 & 800 processors that can bring 4K recording capability in Mobile Phones
- Intel reveals ATOM processor for embedded markets as well as Bay Trail
- Panasonic announces a wide range of smart TVs. The Panasonic's Smart Viera HDTVs lineup includes 16 plasmas and 16 LEDs.
- Razer announces Razer Edge tablet PC
- Nvidia announces Android handheld Project Shield
- Research In Motion shows off Blackberry 10 touch screen phone
The 2014 International CES was held during the week from January 7 to 10, 2014, in the Las Vegas Convention Center, Las Vegas, Nevada, United States. The first Li-Fi smartphone prototype was presented at the show. The smartphone uses SunPartner's Wysips CONNECT, a technique that converts light waves into usable energy, making the phone capable of receiving and decoding signals without drawing on its battery. The phone also has a transparent photovoltaic screen that lets light recharge the phone.
LG debuted its webOS on smartTVs and new 77-inch curved OLED Ultra HD TV. Samsung unveiled its curved TVs with two series of concave TVs.
ProtectCELL showcased its comprehensive mobile protection plans for all major devices, including the iPhone 5S and 5C, iPad Air, iPad Mini 2 and Galaxy S4. With demonstrations such as blending a Blackberry, ProtectCELL proves they will cover all damages.
The AMD presentation mentioned (among others) – the Kaveri CPU of the Steamroller architecture, Heterogenous System Architecture (HSA) lineup and the intention to build upon that, immersive experience, Mantle and AMD TrueAudio.
In the Intel keynote presentation, its CEO talked about three areas in which technology can improve: living, working, and playing. He also presented Intel Edison, a SoC of the SD card format.
Laser diodes were unveiled at the show that are going to be used for high-beam headlights in Audi vehicles. The high beams will be lasers, though the low beams will be light-emitting diodes. The car maker says that their high beams have a 500-meter range, which is roughly twice the distance of LED high beams. Lasers are expensive though. Lasers are smaller, brighter and more energy efficient than LED headlamps. Their laser headlamps use less than half the energy of LEDs. Laser diodes can emit 170 lumens per watt, while LEDs generate only 100 lumens. Lasers are sensitive to heat but that has not stopped their production for vehicles. Laser technology is not as advanced compared with LEDs, which have been around for decades.
The 2015 International CES was held during the week January 6–9, 2015, in the Las Vegas Convention Center, Las Vegas, Nevada, United States. The 2015 CES was reportedly the largest in its history, with 3,600 exhibitors and 170,000 professional/industry attendees.
The 2016 CES was held January 6–9, 2016, in Las Vegas and 3,600 companies attended; the CES 2016 venues of the Las Vegas Convention Center, the Westgate Las Vegas Resort & Casino and the Sands Expo & Convention Center had over 2.4 million square feet utilized for the event. The 2016 event had notably more security with full bag searches and police officers in armored gear and explosives detection dogs.
In 2016, there were only 22 CES Innovation Awards Honorees in the Tech for a Better World category. These included Advanced Ordnance Teaching, Clinical Bidet, Ossia’s Cota Wireless Power Technology, eFit, eGeeTouch Smart Fingerprint-NFC Luggage Lock, Eye Tribe Tracker Pro, homnistat, Hydrao, Jacoti Hearing Suite, K-1 Assistive Device, Luminon, MATRIX, Netatmo Presence, Noke U Locke, Owlet Baby Monitor, PanaCast 2, RemoPill, SCiO, Smart Air Purifier, The New Kano, Whirlpool Smart Top Load, and ZPower.
CES 2017 was held January 5–8, 2017, in Las Vegas. Even with tight security at the show, two prototype Razer triple-screen gaming laptops were stolen during the show. Min-Liang Tan, co-founder and chief executive officer of Razer, said that the company is treating the case as "industrial espionage". A Razer spokesperson said they were offering $25,000 for any "original information leading to the identification, arrest and conviction" of anyone who was involved with the crime.
The newest model of Sony's Aibo companion robot was featured here, and was noticed as one of the standout items of 2018.
In this year, there were 31 CES Innovation Award categories. CES Best of Innovation Award Honorees included Siren Diabetic Socks, 2018 Nissan Leaf, Samsung's first consumer Micro LED TV, Wi-Charge's Long-Range Wireless Power Technology, Intel Movidius Neural Compute Stick, 3D Touch Surface Display by Continental Automotive Systems, Aipoly Autonomous Store Platform, AMD Ryzen Threadripper 1950X, Amaryllo's AR4, A.I. security camera, IRIVER media player, Bang & Olufsen's BeoSound Shape, BUDDY robot by Blue Frog Robotics, HP's 3D Camera, Dell Ocean-Bound Plastics Packaging Program, ElliQ by Intuition Robotics, Ethereal Halo by Ethereal Machines, InstruMMents 01 world’s first Dimensioning Instrument, Kensington VeriMark Fingerprint Key, Lancey smart space heater, LG 4K UHD Projector, Light L16 multi-aperture camera, Looxid VR, MARS smart TWS earbuds, Sproutel's social robot, Nura headphones, NUVIZ Head-Up Display for motorcyclists, Samsung Family Hub 3.0 Refrigerator, Trident 3 Arctic gaming console, Dynamic's WalletCard, WHILL Model Ci and Willow Wearable Breast Pump.
Companies offering wireless charging solutions were popular at CES 2018. Many vendors had shown off contact-based charging pads. Others demonstrated products delivering power at a distance. Some vendors exhibited near-field products (Energous, Powercast) and mid-field products (Ossia, uBeam). Wi-Charge has demonstrated first far-field charging product.
CES 2019 was held on January 8–11, 2019 in Las Vegas, Nevada with 182K+ total attendants and 4.4K+ companies exhibited. John Deere had a presence at the event while Mercedes Benz debuted the second-generation CLA Class at the show. Hikvision and IFlytek, two companies later sanctioned by the U.S. government for allegedly enabling human rights abuses in Xinjiang with their technology, were also present.
- News Conference (Media Only) — January 6–9
- Keynotes & Conference Program at Tech East, Tech West and Tech South — January 7–11
- Exhibitors at Tech East and Tech West — January 8–11
- C Space Conference Program & Exhibits at ARLA — January 7–10
Honda introduced the Autonomous Work Vehicle and P.A.T.H. (Predicting Action of The Human) Bot at the show. Russia's search giant Yandex announced that they had been offering free driverless rides as a demo of their autonomous Yandex taxi service. There are 30 CES Innovation Award categories. CES Best of Innovation Honorees include the KitchenAid Cook Processor Connect, LG V40 ThinQ, Zumi RoboCar, Ring Spotlight Cam, Samsung 2019 Family Hub, and the 2018 Nissan Leaf for the second time in a row. Google had set up its Google Assistant-themed ride at their booth.
Before the show started, CTA revoked the CES 2019 Innovation Awards winner in the robotics and drone category, the Osé female-focused sex toy by the startup company Lora DiCarlo, stating it was "immoral, obscene, indecent, profane or not in keeping with CTA’s image", and prohibited it from being showcased at CES. TechCrunch and the Osé designers highlighted that a sex doll for men was launched at CES 2018 and a VR porn company exhibited every year, so this seemed a biased decision. The company's CEO spoke of a double standard for men-face and women-faced products, adding that the latter "seem to be expected to be far more demure and muted in their advertising, marketing, and the product itself". The award was later reinstated.
"Booth babes" controversy
Part of the press, including the BBC and The Verge in 2012–2014 and ShinyShiny in 2015 found unsuitable the presence of "booth babes" (scantily dressed glamor models) at the show. Other publications, like PC Magazine, although aware of the controversy, published galleries of booth babes without negative commentary. In 2013, CES organizers released statements in which they claimed that enforcing business casual attire for the exhibitor personnel would be impractical and would detract CES staff on the ground from their main focus of providing security.
In a background story in The Wire, Rebecca Greenfield wrote that "booth babes" were initially called "CES Guides" and they "date back to the beginning of the Consumer Electronics Show" (1967) and that "they've been the subject of controversy and nerd fantasy alike". According to Greenfield's research, the first use of the term "booth babe" appeared in a Toronto Star article covering the 1986 CES. She also writes that the "scantily clad" attire "became norm" at CES in the 1970–1980 decade, in synchrony with similar developments in the auto show industry. Greenfield also remarks that complaints about booth babes at CES are not new; she points out that, for example, Network World "wrote a few separate times that it was flat-out tired of booth babes—not because of the sexism so much as the predictability." For example, in 1999, Network World's Dave Breuger criticized the practice of employing spokesmodels, "most of whom wouldn't know an ATM module if it bit them on their overexposed gams." Greenfield notes that other electronics shows like E3 adopted a similar practice of encouraging "booth babes" in the late 1990s, but abandoned it in 2006 after outcry, with E3 organizers later threatening to fine any exhibitor for "nudity, partial nudity, and bathing-suit bottoms".
The CES has spawned its Asian sibling, CES Asia which happens annually during June in Shanghai:
- 2019: The CES Asia 2019 took place from 2019-06-11 to 2019-06-13.
- 2020: The CES Asia 2020 will take place from 2020-06-10 to 2020-06-12.
Its official homepage is located at
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