CEB Inc.

CEB, a subsidiary of Gartner, was a global best practice insights and technology company providing products and services to business leaders in IT, finance, HR, customer service and support, legal and compliance, marketing, sales, and supply chain functions worldwide.[3] Gartner announced its acquisition of CEB in January 2017, completed the acquisition in April 2017, and integrated the company in July 2018.[4][5]

IndustryAdvisory Services
FateAcquired by Gartner
FoundedWashington, D.C. (1983)
HeadquartersCEB Tower, Arlington, Virginia, USA
Key people
Thomas L. Monahan, III, Chairman and CEO
Melody Jones, CAO
Richard Lindahl, CFO
Haniel Lynn, Group President
Warren Thune, Group President
RevenueUS$ 904 million (2013)[1]
US$ 109.2 million (2012)[2]
US$ 105 million (2013)[1]
Number of employees


CEB (formerly Corporate Executive Board) offered its first program to executives, the Council on Financial Competition, in 1983 when it was part of The Advisory Board Company.[6] In 1997, the company split from Advisory Board Company and opened a new office in London.[7]

CEB went public in 1999 on the NASDAQ exchange under the leadership of James J. McGonigle, the company's General Manager from 1995-1999, and Chairman and CEO from 1999 to 2005. Tom Monahan was appointed CEO in 2005.[8] At that time, the company expanded offerings to accommodate middle market companies. In 2007, the company expanded domestically and opened offices in San Francisco and Chicago.

The company left Washington, D.C. in 2008 to move its global headquarters to the Rosslyn neighborhood of Arlington, Virginia.[9]

In May 2015, the company changed its legal name to "CEB Inc."[10] The company had over 50 offices globally.


In 2009, CEB acquired Toronto-based Warrillow & Co. and the financial services firm, TowerGroup.[11][12]

In May 2010, the company acquired consumer research and advisory company, Iconoculture.[13] Later that year, CEB transferred listing of its common stock from NASDAQ to the NYSE, and began trading on 20 August 2010.[14]

The company acquired Baumgartner & Partner, a Germany-based consulting firm in October 2011.[15] In July 2012 CEB acquired Saville and Holdsworth Ltd.

In March 2014, CEB acquired KnowledgeAdvisors.[16] In September 2015, it acquired and integrated WANTED Technologies.

In May 2016, CEB acquired Evanta Ventures, Inc. ("Evanta") for $275 million.[17] Evanta is based in Portland, Oregon, and provides events, platforms and information offerings to train IT-security, human-resources and finance staff in collaboration and best practices.

On January 5, 2017 Gartner said it agreed to buy research and advisory company CEB Inc. in a cash-and-stock deal worth $2.6 billion, expanding Gartner into a wider range of industries. The acquisition was concluded in April 2017.[18] On July 16, 2018, the CEB brand was discontinued.[19]


The company has published three books through Portfolio/Penguin. The Challenger Sale by Brent Adamson and Matthew Dixon was published on November 10, 2011.[20][21] In 2013, Matthew Dixon with Nick Toman, and Rick DeLisi wrote The Effortless Experience, published on September 12.[22][23] The third book, The Challenger Customer was written by Matthew Dixon, Brent Adamson, Nick Toman, and Patrick Spenner and published on September 8, 2015.[24][25]

Stock information

CEB's IPO occurred February 22, 1999 at an offer price of $19. The company, previously on NASDAQ, entered into an alliance with NYSE Euronext in 2010 and began actively trading as CEB in 2012.[26]

See also


  1. "CEB - Annual Report & Investor Slide Shows | What the Best Companies Do™". Archived from the original on 2007-10-29. Retrieved 2015-06-05.
  2. "CEB INC (CEB:New York): Financial Statements - Businessweek". Retrieved 2015-06-05.
  3. Allison Banko. "Think you're a thought leader? It's not enough". ReputationInk. Retrieved 2015-07-03.
  5. "What's happening with the CEB brand? What's going to change?". Gartner.
  6. "The Most Trusted Place for Answering Life's Questions". Retrieved 2015-06-05.
  7. "Filling a 'Huge Hole' in Business Consulting (". 2004-07-19. Retrieved 2015-06-05.
  8. Washington Business Journal (2011-09-09). "Top Performing CEOs in Washington". Retrieved 2015-06-05.
  9. "Corporate Executive Board signs up for Rosslyn's Waterview - Washington Business Journal". Retrieved 2015-06-05.
  10. "The Corporate Executive Board Company Now 'CEB Inc.' /PRNewswire/". 2015-05-27. Retrieved 2015-06-05.
  11. "World's Largest Professional Network". Retrieved 2015-06-06.
  12. Reuters Editorial (2009-10-13). "The Corporate Executive Board Acquires TowerGroup". Retrieved 2015-06-05.
  13. Mark Reilly (2010-05-04). "Iconoculture acquired by The Corporate Executive Board Co. - Minneapolis / St. Paul Business Journal". Retrieved 2015-06-05.
  14. Jeff Clabaugh (2010-08-20). "Corporate Executive Board moves to NYSE - Washington Business Journal". Retrieved 2015-06-05.
  15. "Corporate Executive Board Acquires Germany-Based Baumgartner & Partner Unternehmensberatung GmbH". PR Newswire. 2011-10-03. Retrieved 2015-06-05.
  16. "Acquisitions". Crunchbase.
  17. R. Chandrasekaran (2016-05-02). "CEB Completes Evanta Ventures Acquisition". yahoo. Retrieved 2016-08-28.
  19. "What's happening with the CEB brand? What's going to change?". Gartner.
  20. "Book Review: The Challenger Sale: Taking Control of the Customer Conversation". Sales and Sales Management Blog. 2011-09-07. Archived from the original on 2015-07-24. Retrieved 2015-06-05.
  21. Dixon, Matthew; Adamson, Brent (2011). The Challenger Sale: Taking Control of the Customer Conversation. ISBN 978-1591844358.
  22. Roger Trapp (2013-09-30). "Defense Can Be Better Than Offense In Customer Service". Forbes. Retrieved 2016-08-28.
  23. "The Effortless Experience: Conquering the New Battleground for Customer Loyalty". Penguin Random House. Retrieved 2016-08-28.
  24. Dave Brock (2015-09-23). "The Challenger Customer". CustomerThink. Retrieved 2016-08-28.
  25. "The Challenger Customer". Penguin Random House. Retrieved 2016-08-28.
  26. CEB - The Corporate Executive Board Company - Google Finance

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