ALMA Award

The American Latino Media Arts Award or ALMA Award, formerly known as NCLR Bravo Award, is an award highlighting the best American Latino contributions to music, television, and film. The awards promote fair and accurate portrayals of Latinos. In Spanish the word ALMA means "soul".

ALMA Award
Awarded forExcellence in film, television, and music by outstanding Latinos
CountryUnited States
Presented byUnidosUS
First awarded1995
Television/radio coverage
NetworkFox (1995–1996)
ABC (1998–2009)
NBC (2011–2012)
MSNBC (2013–2015)
Fuse (2018-present)


The awards were created by UnidosUS (formerly the National Council of La Raza). The first ceremonies were held in 1987 under the name "BRAVO Awards" and broadcast on Univision.[1] In 1995, they were televised on Fox. The name was changed to the "American Latino Media Arts Awards" in 1997 and ABC became the network venue. However, ABC faced a boycott which forced the award ceremonies to be postponed until 1998.

From the years 2003 to 2005, the ceremonies were not held for undisclosed reasons. In 2008 the NCLR and New York firm Society Awards redesigned the trophy statuette. ABC stopped airing the ceremonies in 2009.

The ceremonies were cancelled in 2010, to "focus on a bigger and better show in 2011."[2]

The awards started up again in 2011, on a new network, NBC.

They were cancelled for 2015.[3]

In 2018, Fuse announced that it had acquired the rights to the award show in partnership with UnidosUS.[4]

Award ceremonies

1995 December 9, 1995 Los Angeles Jimmy Smits
Jennifer Lopez
1996 December 14, 1996 Cheech Marin
Giselle Fernandez
1997 No Ceremony
1998 April 19, 1998 Pasadena Jimmy Smits
Daisy Fuentes
1999 April 11, 1999 Benjamin Bratt
2000 April 15, 2000 Paul Rodriguez
2001 April 22, 2001 None
2002 May 18, 2002 Los Angeles Paul Rodriguez
2003-2005 No Ceremony
2006 May 7, 2006 Los Angeles Eva Longoria
2007 June 1, 2007 Pasadena
2008 August 17, 2008 Los Angeles
2009 September 17, 2009 Santa Monica George Lopez
Eva Longoria
Selena Gomez
2010 No Ceremony
2011 September 10, 2011 Santa Monica George Lopez
Eva Longoria
Selena Gomez
2012 September 16, 2012 Pasadena
2013 September 27, 2013 Eva Longoria
Mario Lopez
2014 October 10, 2014 Pasadena Eva Longoria
Mario Lopez
2015-2017 No Ceremony
2018 November 4, 2018 Los Angeles Wilmer Valderrama


  1. Montane, Diana (May 15, 1987). "Miami hosts new 'Bravo' awards for international Latin awards". The Miami News. Cox Enterprises. Retrieved August 20, 2013.
  2. "ALMA Awards postponed". November 11, 2010. Retrieved September 30, 2012.
  3. Romero, Angie (2015-10-07). "ALMA Awards 2015 Canceled, Organizers to 'Reassess' Its Future". Retrieved 10 January 2016.
  4. "ALMA Awards Revived & Reimagined As Fuse Media Inks Media Partnership With UnidosUS". August 27, 2018. Retrieved August 28, 2018.

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