AFL Women's

AFL Women's (AFLW) is Australia's national Australian rules football league for female players. The first season of the league began in February 2017 with 8 teams, expanded to 10 teams in the 2019 season, and will expand to 14 teams in the 2020 season. The league is run by the Australian Football League (AFL) and is contested by a subset of clubs from that competition. The reigning premiers are Adelaide.

AFL Women's
Upcoming season or competition:
2020 AFL Women's season
SportAustralian rules football
Founded15 September 2016,
Melbourne, Victoria, Australia
Inaugural season2017
CEONicole Livingstone
No. of teams14
HeadquartersMelbourne, Victoria, Australia
Most recent
Most titlesAdelaide (2 premierships)
TV partner(s)
Sponsor(s)NAB, Chemist Warehouse
VFL Women's
WAFL Women's
SANFL Women's
AFLW Under 18 Championships



In 2010 the Australian Football League commissioned a report into the state of women's football around the country.[1] Along with findings concerning grassroots and junior football, the report recommended the AFL Commission begin working toward the establishment of a national women's league. While the option of new stand-alone clubs was considered, a model utilising the resources and branding of existing AFL clubs was to be the preferred model for the planned league.[2]

The first on-field step towards the competition took place in 2013, when the AFL announced an exhibition match to be played between women's teams representing Melbourne and Western Bulldogs in June that year. The historic match had a crowd of 7,518 and was won by Melbourne by 35 points.[3]

On 15 May 2013, the first women's draft was held, establishing the playing lists for the two clubs in the forthcoming exhibition match.[4] The match was played on 29 June 2013 and marked the first time two women's sides had competed under the banners of AFL clubs. The exhibition series was repeated with one game between the clubs in 2014 and two in 2015, the last of which, played on 16 August 2015, was the first women's AFL game to be broadcast on free-to-air television. It attracted an average audience of 175,000 which outweighed the 114,000 average audience for the AFL men's clash between Adelaide and Essendon of the previous day.[5]

The success of these exhibition matches prompted the AFL to accelerate its plans for a nationwide women's competition, announcing a preferred start date of 2017.[6] Prior to this, the league had announced only aspirational plans to have the women's competition established by 2020.[7] The already-planned 2016 exhibition series was expanded at this time, with a total of ten matches to be played in venues across the country and featuring a range of new temporary representative teams.[8]

In 2016, the AFL opened a process for existing clubs to tender applications to join the new competition. The eighteen clubs in the men's Australian Football League had until 29 April 2016 to place a bid for a licence, with thirteen clubs making bids. These were Adelaide, Brisbane, Carlton, Collingwood, Fremantle, Geelong, Greater Western Sydney, Melbourne, North Melbourne, Richmond, St Kilda, West Coast and the Western Bulldogs.[9] The AFL's preferred distribution of clubs was four clubs from Victoria and one each from New South Wales, Queensland, South Australia and Western Australia.[10]

The inaugural teams were announced on 8 June 2016. As the only teams to bid in their respective states, Adelaide, Brisbane and Greater Western Sydney were granted licences to compete in 2017.[11] Both Western Australian clubs made bids, with Fremantle's bid chosen ahead of West Coast's. Eight Victorian clubs made bids: Melbourne, Western Bulldogs, Carlton and Collingwood were successful, with Geelong, North Melbourne, Richmond and St Kilda unsuccessful. All five unsuccessful bidders were granted provisional licences.[12]

Details about the branding of the league were released in the second half of 2016. The AFL announced that the league would be named "AFL Women's" or AFLW for short, on 15 September 2016, with the logo being unveiled on 19 September 2016.[13][14] The logo is a stylised rendition of an Australian rules football ground goal square and goal posts, drawn from a perspective which shows a "W".[14] On 10 October 2016, the National Australia Bank was named as the league's naming rights sponsor.[15]

The first premiership game was played on Friday, 3 February 2017[16] at Princes Park (then named Ikon Park). The AFL had initially planned to host the game at Melbourne's Olympic Park Oval, with a capacity of just 7,000, but was forced to change the venue to Princes Park due to overwhelming interest and a lack of adequate seating.[17] The match was deemed a "lockout" with a capacity crowd of 24,568 in attendance, with a few thousand estimated to have been waiting outside.[18] As a result, Gillon McLachlan, the AFL's CEO, personally apologised to those who missed out. The game was also a great success on TV, attracting a national TV audience of 896,000 including 593,000 metropolitan free-to-air viewers, 180,000 regional free-to-air viewers and 123,000 on Fox Footy.[19] The Melbourne metropolitan audience of 424,000 was on par with that of Friday night AFL men's matches.[19]

The inaugural season concluded with the Grand Final held on Saturday, 25 March 2017. The Adelaide Crows were crowned the league's first premiers after defeating minor premiers the Brisbane Lions. The scoreline read Adelaide 4.11 (35) def. Brisbane 4.5 (29).[20]

Expansion (2019–20)

Expansion of the competition first occurred in 2019 and is set to expand again in 2020. By the end of 2020, the competition will grow by 6 teams, to include 14 teams in total. The ten AFL clubs not originally participating in the competition were invited to bid for inclusion, with priority given to the five clubs that unsuccessfully bid to participate in the inaugural season.[21] The deadline to lodge submissions was 16 June 2017. The only clubs not to bid were Port Adelaide and Sydney.[22] North Melbourne worked with AFL Tasmania to craft its bid, with the club aiming to play home matches in Melbourne, Hobart and Launceston, and has a target to select half of the playing list from Tasmania.[23][24] A final decision on which clubs are admitted to the competition was expected by the end of July 2017 but was delayed several times to September 2017.[22][25][26]

On 27 September 2017, the AFL announced that North Melbourne and Geelong had been selected to come into the competition in 2019.[27] North Melbourne retained its commitment to playing matches in Tasmania.[28] The league will then expand an additional four teams beginning in 2020, with the AFL selecting West Coast, Richmond, Gold Coast and St Kilda to join the competition.[27][28] The growth in clubs was accompanied by the introduction of American-style conferences for the 2019 season, further details of which can be found in the season structure section of this article.

Expansion of AFL Women's
Club Entry in 2017 Entry in 2019/20
Granted entry
2019 2020
Brisbane LionsYesYesN/A
Gold CoastNoN/AYesNoYes
Greater Western SydneyYesYesN/A
North MelbourneYesNoYesYesN/A
Port AdelaideNoN/ANoN/A
St KildaYesNoYesNoYes
West CoastYesNoYesNoYes
Western BulldogsYesYesN/A


The competition's ten teams are based across five states of Australia. Six are based in Victoria (five in the Melbourne metropolitan area), and the states of New South Wales, Queensland, South Australia and Western Australia have one team each. Australian Capital Territory, Northern Territory and Tasmania are the only states or mainland territories not to have AFL Women's clubs, however North Melbourne has a formalised partnership with Tasmania, which enables the club to draft players from and play home games there. Four clubs will join the competition in 2020, two of which are based in Victoria (Richmond and St Kilda), one in Queensland (Gold Coast) and one in Western Australia (West Coast).

Club Colours Moniker State Home venue Exhibition
Est. Seasons Premierships
First Total Total Most recent
Adelaide Crows South Australia Richmond Oval 2016 2017+ 3 2 2019
Brisbane Lions Queensland Hickey Park 2016 2016 2017+ 3 0
Carlton Blues Victoria Princes Park 2016 2017+ 3 0
Collingwood Magpies Victoria Victoria Park 2016 2017+ 3 0
Fremantle Dockers Western Australia Fremantle Oval 2016 2016 2017+ 3 0
Geelong Cats Victoria Kardinia Park 2018 2019 1 0
Gold Coast Suns Queensland Carrara Stadium 2016 2019 2020 0 0
Greater Western Sydney Giants New South Wales Blacktown ISP Oval 2016 2016 2017+ 3 0
Melbourne Demons Victoria Casey Fields 2013 2013* 2017+ 3 0
North Melbourne Kangaroos Victoria & Tasmania^ Arden Street Oval 2018 2019 1 0
Richmond Tigers Victoria Punt Road Oval 2019 2020 0 0
St Kilda Saints Victoria Moorabbin Oval 2019 2020 0 0
West Coast Eagles Western Australia Lathlain Park 2016 2019 2020 0 0
Western Bulldogs Bulldogs Victoria Whitten Oval 2013 2013* 2017+ 3 1 2018
^ denotes that the club has a formalised partnership with this state or territory
* denotes that the club had a foundation women's team
+ denotes that the club was a founding member of the AFLW


Below are the venues that will be used during the 2020 AFL Women's season.

Venue City Host club(s) Capacity Games
Arden Street Oval Melbourne, Victoria North Melbourne 5,000 2
Blacktown ISP Oval Sydney, New South Wales Greater Western Sydney 10,000 2
Carrara Stadium Gold Coast, Queensland Gold Coast 25,000 2
Casey Fields Melbourne, Victoria Melbourne 12,000 3
Docklands Stadium Melbourne, Victoria Carlton 56,347 1
Fankhauser Reserve Gold Coast, Queensland Gold Coast 8,000 1
Fremantle Oval Perth, Western Australia Fremantle 17,500 4
The Gabba Brisbane, Queensland Brisbane 42,000 1
Hickey Park Brisbane, Queensland Brisbane 5,000 3
Kardinia Park Geelong, Victoria Geelong 36,000 4
Lathlain Park Perth, Western Australia West Coast 15,000 2
Leederville Oval Perth, Western Australia West Coast 15,000 1
Moorabbin Oval Melbourne, Victoria St Kilda 10,000 4
Morwell Recreation Reserve Morwell, Victoria Collingwood 12,000 1
North Hobart Oval Hobart, Tasmania North Melbourne 18,000 1
Perth Stadium Perth, Western Australia West Coast 60,000 1
Princes Park Melbourne, Victoria Carlton, Richmond 24,568 4
Punt Road Oval Melbourne, Victoria Richmond 6,000 2
Queen Elizabeth Oval Bendigo, Victoria Richmond 10,000 1
Ray Mitchell Oval Mackay, Queensland Gold Coast 10,000 1
Richmond Oval Adelaide, South Australia Adelaide 16,500 3
Robertson Oval Wagga Wagga, New South Wales Greater Western Sydney 10,000 1
Sydney Showground Stadium Sydney, New South Wales Greater Western Sydney 24,000 1
Traeger Park Alice Springs, Northern Territory Melbourne 10,000 1
Unley Oval Adelaide, South Australia Adelaide 10,000 1
Victoria Park Melbourne, Victoria Collingwood 15,000 3
Whitten Oval Melbourne, Victoria Western Bulldogs 12,000 4
York Park Launceston, Tasmania North Melbourne 21,000 1


The club's playing lists were constructed from scratch through the later stages of 2016. All participants in the 2017 season are required to be over the age of 17.

Initially, clubs were asked to nominate a list of desired players, with the AFL assigning two of these "marquee" players to each club. In addition, clubs were able to sign a number of players with existing connections to the club, or with arrangements for club sponsored work or study.[29][30][31] This number varied for each club, in an attempt to equitably spread talent across the teams. In addition, clubs were required to recruit two "rookies" - people with no Australian rules football experience in the previous three-year period. The majority of players were later recruited through the 2016 AFL Women's draft.[32] The balance of list spots was filled with free-agent signings in the week following the draft. In total clubs have a 27 active listed players in addition to injury replacements signed to take the spot of long-term injury affected players.


The current collective bargaining agreement, in place until the end of the 2022 season, has total player payments per club of $576,240 in 2020 and $717,122 in 2022.[33] Players are split into four tiers.

Tier[33] 2020 2021 2022
1 $29,856 $32,077 $37,155
2 $23,059 $24,775 $28,697
3 $19,661 $21,124 $24,468
4 $16,623 $17,473 $20,239


The rules are mostly the same as men's AFL, with a few exceptions. For 2019, the main differences were: the women used a slightly smaller ball; played shorter quarters (15 minutes instead of 20); had 16 on the field at a time (instead of 18); 5 interchange players, and no limit on the number of player rotations (instead of 4 interchange players, and 90 total rotations).[34]

Other differences for 2019 were throw-ins were 10 metres in from the boundary; and a "last touch" out-of-bounds rule applies, except within the 50-metre arcs. During 2018, the "last touch" rule applied everywhere.[35]

Season structure


Prior to the commencement of the home-and-away season teams are paired off to play an exhibition trial match. In 2017 these matches took place during varying weeks of January.

Premiership season and finals

For the first two seasons of competition, the home-and-away season was operated on a single table and seven matches were played by each of the eight teams.

With the addition of two extra teams in 2019, the AFL Women's home-and-away season introduced conferences, a concept not common in Australian sports.[36][37] The use of conferences was retained in 2020, along with the inclusion of four additional teams.

As of the 2020 season, the fourteen teams are split into two conferences of seven. The home and away season takes place over 8 rounds, with teams playing each of their inter-conference rivals once, as well as two cross-over games against teams from the other conference. The finals series then runs for 3 weeks, with the top three teams in each conference progressing to the knock-out stage of the league. In the first week of finals, teams A1 and B1 are given a bye whilst A2 hosts B3 and B2 hosts A2 in elimination matches. In week two, A1 hosts the winner of B2/A3 and B1 hosts the winner of A2/B3 in the preliminary finals. The two preliminary final winners then meet in the AFL Women's Grand Final at a venue to be determined by the AFL.[33]

In 2019 four teams qualified for the finals series. The top two teams from the respective conferences qualified to the preliminary finals, with the first-ranked team in Conference A meeting the second-ranked team in Conference B and the opposite employed for the other preliminary final. The winners of those matches then met in the Grand Final.[37] For the first two seasons of competition, the two highest place teams at the conclusion of the home-and-away season qualified for the Grand Final match, in the absence of a proper finals series.


The following major individual awards and accolades are presented each season:[38]

  • Best & Fairest Trophy - to the fairest and best player in the league, voted by the umpires
  • Leading Goalkicker Award - to the player who kicks the most goals during the home-and-away season
  • All-Australian Team - a squad of 22 players deemed the best in their positions, voted by an AFL-appointed committee
  • Rising Star Award - to the fairest and best young player under the age of 21 as at the start of the calendar year, voted by the AFL-appointed All-Australian committee
  • Grand Final Best on Ground Award - the best player on the ground in the Grand Final, voted by a committee of media members

Media coverage


In its inaugural 2017 season, all matches were televised live by affiliate partners the Seven Network and Fox Footy.[39] As part of the initial broadcast deal, the free-to-air carrier Seven broadcast one Saturday night game per week as standard, in addition to the league's opening match and Grand Final. Pay TV network Fox Footy televised all premiership season matches, including simulcasts of the Seven-hosted matches other than the Grand Final.[40] The two television networks covered the costs of broadcasting these matches, with no licensing fee payable to the league in exchange.[41]


The official internet/mobile broadcast partner of the AFL is BigPond, part of Telstra. The company hosts the league website as well as those of each of the eight participation clubs. The AFL has retained digital broadcast rights to matches in the league's inaugural season and will stream all matches live and free on the league website and mobile app.[41]

Outside Australia, the inaugural season is available on Watch AFL.[42]

Corporate relations


The National Australia Bank is the league's inaugural and (as of 2019) current naming rights partner.[43]

All playing and training equipment as well as all licensed apparel and hats for the league's clubs are manufactured by Cotton On.[44]

Other 2017 league sponsors included Wolf Blass, Chemist Warehouse and Kellogg's.[45][46][47]

The official ball supplier is Sherrin.[48]


Official match day attire together with other club merchandise is sold through the AFL's stores and website as well through the clubs and through some retailers.

Women's exhibition games (2013–2016)

Prior to the creation of the league, the AFL ran four years of exhibition matches between sides representing Melbourne and Western Bulldogs. In 2016, the series was expanded to multiple teams from around the country.

2013 exhibition game
Sunday, 30 June Melbourne 8.5 (53) def. Western Bulldogs 3.3 (21) MCG (crowd: 7,500) Match report

2014 exhibition game
Sunday, 29 June Western Bulldogs 4.2 (26) def. by Melbourne 10.12 (72) Etihad Stadium (crowd: 24,953 (D/H)) Match report

2015 exhibition series
Sunday, 24 May Melbourne 4.13 (37) def. Western Bulldogs 4.5 (29) MCG (crowd: 29,381 (D/H)) Match report
Sunday, 16 August Western Bulldogs 5.6 (36) def. by Melbourne 6.4 (40) Etihad Stadium (crowd: 27,805 (D/H)) Match report

2016 exhibition series
Sunday, 2 March Melbourne 3.3 (21) def. by Western Bulldogs 6.5 (41) Highgate Recreational Reserve Match report
Saturday, 2 April SANFL Blue 5.4 (34) def. SANFL Red 5.2 (32) Adelaide Oval (crowd: 51,585 (D/H)) Match report
Saturday, 9 April Sydney 9.8 (62) def. Greater Western Sydney 5.3 (33) SCG (crowd: 37,045 (D/H)) Match report
Saturday, 9 April West Coast 13.10 (88) def. Fremantle 3.5 (23) Domain Stadium (crowd: 40,555 (D/H)) Match report
Sunday, 10 April Northern Territory 13.11 (89) def. Tasmania 7.11 (53) Peanut Reserve Match report
Saturday, 16 April Brisbane 5.8 (38) def. Gold Coast 3.6 (24) Gabba (crowd: 20,041 (D/H)) Match report
Sunday, 22 May Melbourne 14.7 (91) def. Brisbane 3.2 (20) MCG (crowd: 26,892 (D/H)) Match report
Sunday, 5 June Western Bulldogs 8.5 (53) def. Western Australia 5.10 (40) Etihad Stadium (crowd: 28,769 (D/H)) Match report
Sunday, 5 June South Australia 4.3 (27) def. NSW/ACT 3.7 (25) Adelaide Oval (crowd: 40,896 (D/H)) Match report
Saturday, 3 September Western Bulldogs 14.6 (90) def. Melbourne 7.9 (51) Whitten Oval (crowd: 6,365) Match report

Premiers and awards


Club Years in


Premierships Runners up Premiership


Runner up


Adelaide 2017–present 2 0 2017, 2019
Western Bulldogs 2017–present 1 0 2018
Brisbane Lions 2017–present 0 2 2017, 2018
Carlton 2017–present 0 1 2019
Melbourne 2017–present 0 0
Collingwood 2017–present 0 0
Fremantle 2017–present 0 0
Greater Western


2017–present 0 0
North Melbourne 2019–present 0 0
Geelong 2019–present 0 0

Best and fairest

The best and fairest award determined in the same way as the Brownlow Medal for men, with umpires award 3, 2, and 1 votes to the best three players in each game, and suspended players ineligible.

Year Player Club
2017 Erin Phillips Adelaide
2018 Emma Kearney Bulldogs
2019 Erin Phillips[51] Adelaide

MVP (Most Valuable Player)

The MVP award is voted on by the players' peers, in a similar method to the Leigh Matthews Trophy for men.

Year Player Club
2017 Erin Phillips Adelaide
2018 Courtney Gum GWS Giants
2019 Erin Phillips Adelaide

Leading goalkicker

Year Player Club Goals
2017 Darcy Vescio Carlton 14
2018 Brooke Lochland Bulldogs 12
2019 Stevie-Lee Thompson Adelaide 13

See also


  1. "Review could lead to AFL women's league". The Sydney Morning Herald. Fairfax. 22 March 2010. Retrieved 6 October 2016.
  2. Cheryl Critchley; Michael Warner (22 March 2010). "Sam Newman weighs into debate on female footy". Herald Sun. Melbourne, VIC. Retrieved 18 June 2016.
  3. "Daisy 'ready to go again' -". Retrieved 19 October 2018.
  4. Twomey, Callum (16 May 2013). "Pearce the first pick in AFL's inaugural women's draft". Bigpond. Retrieved 6 October 2016.
  5. Ward, Roy (17 August 2015). "More watched women's footy on TV than Bombers' demise". The Age. Retrieved 19 October 2018.
  6. Gorr, Libbi; Goswell, Gus (18 February 2016). "AFL promises 2017 women's competition as eager starters call for more details". Australian Broadcasting Corporation.
  7. O'Halloran, Kate (29 June 2013). "Women kicking on in all fields". The Age. Retrieved 19 October 2018.
  8. "AFL announces 10-match national women's exhibition series to be played in 2016". Australian Broadcasting Corporation. 20 February 2016. Retrieved 18 June 2016.
  9. "AFL women's teams announced -". Retrieved 19 October 2018.
  10. Matthews, Bruce (29 April 2016). "Decision time as 13 clubs want women's team". Australian Football League.
  11. Women's league bidding heating up, with teams scrambling for licenses
  12. Matthews, Bruce (15 June 2016). "Eight teams named for inaugural women's league". Australian Football League. Retrieved 15 June 2016.
  13. "AFL announces name for inaugural women's competition". Australian Football League. 15 September 2016. Retrieved 2 October 2016.
  14. "Logo revealed for new AFL Women's competition". Australian Football League. 19 September 2016. Retrieved 2 October 2016.
  15. Gaskin, Lee (10 October 2016). "NAB signs on as AFL Women's League naming-rights sponsor". Australian Football League. Retrieved 10 October 2016.
  16. "First Friday in February". AFLW audio collection. Retrieved 15 November 2018.
  17. "Pies-Blues AFLW opener moved to Ikon Park -". Retrieved 19 October 2018.
  18. "Maiden AFL Women's match thrills packed house in Melbourne". ABC News. 3 February 2017. Retrieved 19 October 2018.
  19. "TV ratings bonanza for AFLW opener -". Retrieved 19 October 2018.
  20. O'Halloran, Kate (25 March 2017). "AFLW grand final: Adelaide Crows beat Brisbane Lions – as it happened". The Guardian. ISSN 0261-3077. Retrieved 19 October 2018.
  21. Phelan, Jennifer (9 May 2017). "AFL Women's set for expansion in 2019". Australian Football League.
  22. "Eight clubs submit bids for AFLW in 2019". Australian Football League. 16 June 2017.
  23. McGowan, Marc (16 June 2017). "Roos and Tasmania combine for AFLW bid". Australian Football League.
  24. "North's AFLW proposal". North Melbourne Football Club. 16 June 2017.
  25. "Can you believe it? Less than 48 hours until AFLW makes its next little piece of history! Get set for new teams in 2019!!!". Instagram. Australian Football League. Retrieved 28 August 2017.
  26. Schmook, Nathan (29 August 2017). "Decision on AFLW expansion delayed". Australian Football League.
  27. "North and Geelong win AFLW expansion race". Australian Football League. 27 September 2017.
  28. "AFLW: Tasmania-North Melbourne and Geelong win licenses to field teams in 2019". ABC News. 27 September 2017.
  29. Bruce Matthews (21 March 2016). "Women to kick-off 2017 with two-month season". Retrieved 18 June 2016.
  30. Grant Baker; Eliza Sewell (15 June 2016). "AFL National Women's League: Marquee system aims to spread the talent across eight licensed clubs". Herald Sun. Melbourne, VIC. Retrieved 18 June 2016.
  31. Matthews, Bruce (20 August 2016). "Meg Hutchins joins Pies under new women's priority pick rules". Australian Football League. Retrieved 10 September 2016.
  32. "Women's draft nominations open". Melbourne Football Club. 5 September 2016. Retrieved 6 September 2016.
  33. "Landslide yes vote ensures 2020 AFLW season will go ahead". AFL Women's. 28 October 2019.
  34. New Rules for 2019, AFL, 7 November 2018
  35. AFLW Insight: New season, new rules, AFL, 6 February 2019
  36. "AFLW introduces US-style conferences but teams still won't play every other team". ABC News. 7 September 2018.
  37. "AFLW 2019: How the conference system works". 7 September 2018.
  38. Guthrie, Ben (1 February 2017). "AFLW awards revealed ... but titles on hold". AFL Media. Bigpond. Retrieved 2 February 2017.
  39. Australian Associated Press (9 December 2016). "Every AFL Women's game to be televised as 2017 fixtures are released". The Guardian. Retrieved 11 December 2016.
  40. Wright, Patrick (9 December 2016). "AFL women's competition: Fixture released, all games to be broadcast on TV". Australian Broadcasting Corporation. Retrieved 11 December 2016.
  41. Schmook, Nathan (8 December 2016). "First AFLW Grand Final to be held during round one". Bigpond. Retrieved 11 December 2016.
  42. "Aussie Rules TV Schedules for 2017 for USA, Canada, and Mexico". Australian Football Association of North America. Retrieved 3 February 2017.
  43. Gaskin, Lee (10 October 2016). "NAB signs on as AFL Women's League naming-rights sponsor". AFL Media. Bigpond. Retrieved 2 February 2017.
  44. Navaratnam, Dinny (10 November 2016). "New uniforms unveiled for AFL Women's comp". AFL Media. Bigpond. Retrieved 2 February 2017.
  45. Connolly, Eoin (11 January 2017). "Wednesday's Daily Deal Round-Up: Boxing and much more". SportsPro. Retrieved 2 February 2017.
  46. "Wolf Blass to sponsor AFL Women's League". Mumbrella. 2 February 2017. Retrieved 2 February 2017.
  47. Faloyin, Dipo (31 January 2017). "Kellogg's to sponsor inaugural AFL Women's League". SportsPro. Retrieved 2 February 2017.
  49. First bounce for women's footy at the MCG
  50. Di Giorgio, Giulio (4 September 2016). "Women's All-Stars game a ratings smash". Australian Football League. Retrieved 4 September 2016.
  51. Erin Phillips wins AFLW best and fairest for second time after Adelaide Crows premiership win, ABC, 2 April 2019
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